The Influence of Five-star Hotel Service Innovation on Repurchase Intention- Service Value and Customer Satisfaction as Mediators
碩士 === 國立雲林科技大學 === 企業管理系 === 106 === With the intense competitiveness of market, how to enhance customers’ repurchase intention is important. This study explored the relationship between service innovation, service value, customer’s satisfaction and repurchase intention of five-star hotel from the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/s597u8 |