The Influence of Five-star Hotel Service Innovation on Repurchase Intention- Service Value and Customer Satisfaction as Mediators

碩士 === 國立雲林科技大學 === 企業管理系 === 106 === With the intense competitiveness of market, how to enhance customers’ repurchase intention is important. This study explored the relationship between service innovation, service value, customer’s satisfaction and repurchase intention of five-star hotel from the...

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Bibliographic Details
Main Authors: LAI,CHENG-YI, 賴正義
Other Authors: CHENG,JAO-HONG
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/s597u8