Marketing Channel , Service Quality and Customer Satisfaction: A Case Study of Supermarket

碩士 === 國立雲林科技大學 === 企業管理系 === 107 === A case study of supermarket company use low cost、 rapid exhibition store and enhancing the core of strategy development of the corporate image and the popularity of the channel brand, and to grab market share by intensive channel strategy. The case company has t...

Full description

Bibliographic Details
Main Authors: Cheng-Jung Li, 李正蓉
Other Authors: Tsung-Ting Chung,Ph.D.
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/5d3wu6