A STUDY ON THE MOTIVATION AND BEHAVIORS OF SELF-GUIDED MOTORCYCLE TOURISTS FROM MAINLAND CHINA

碩士 === 元智大學 === 管理碩士在職專班 === 106 === Tourism is a key industry promoted by the Taiwanese government. In the first cross-strait Chiang–Chen summit held in June 2008, a cross-strait agreement on Mainland China residents’ traveling to Taiwan was signed. Subsequently, Type 1 tourists from mainland China...

Full description

Bibliographic Details
Main Authors: Gina-Ming Chang, 張錦明
Other Authors: Po-Chien Li
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/5dgz24