A Study on the Factors Affecting the Continuous Usage Intention of Live Apparel Shopping Steaming
碩士 === 國立中正大學 === 會計與資訊碩士在職專班 === 107 === The rapid development of the Internet and the popularity of mobile networks and smart devices had led to the rise of a live streaming industry. Live streaming is very interactive and entertaining and is an effective sales channel. Based on the Post-Acceptanc...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/n5g9bs |