The Study of Taiwanese SMEs Decisions Factors of Implementing Customer Relationship Management System
碩士 === 朝陽科技大學 === 企業管理系 === 107 === As the customer relationship management (CRM) system has become almost fully developed, numerous studies have explored the decision-making regarding the introduction of the CRM system into medium and large service-providing enterprises. However, few studies have e...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/7f85vy |