Verification of Behavior Intention Model of Watching Human-Machine Competition in the Game of Go on the Internet
碩士 === 大葉大學 === 休閒事業管理學系碩士班 === 107 === This study integrates the technology acceptance model (TAM) and the theory of planned behavior (TPB) as the theoretical basis, and takes perceived playfulness as an extended variable to verify the behavioral intention model of watching human-machine competitio...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/36a8j9 |