A Study on the Relationship between Consumers’ Risk Perception and Adoption Intention for Mobile Payment
碩士 === 逢甲大學 === 風險管理與保險學系 === 107 === Abstract This study uses questionnaires to collect data, and applies Cross Analysis, Univariate ANOVA and Logistic Regression model to investigate the relationship between consumers risk perception and willingness to use mobile payment instruments. The result...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/yv496h |