The effect of Persuasiveness of Social Media Influencers’ Sponsored Posts on Purchase Intention – Examples of Beauty Cosmetic Products

碩士 === 逢甲大學 === 國際經營與貿易學系 === 107

Bibliographic Details
Main Authors: HO, KO-NI, 何岢霓
Other Authors: TSENG, TING-HSIANG
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/5fg2k4