A Study on the Marketing Strategy of Bancassurance Channel- Case of T Life Insurance Company.
碩士 === 逢甲大學 === 金融碩士在職學位學程 === 107 === Changes in financial markets in recent years, Bancassurance has become the main source of premium income for life insurance companies. Since 2009, the total premium income of the banking insurance business has exceeded the total premium income of the total sale...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/v55sfg |