The Influence of Brand Image on Exercise Attitude and Self-efficacy

碩士 === 遠東科技大學 === 休閒運動管理碩士學位學程 === 107 === The purpose of this study is to explore the current situations of the brand images, the attitudes toward sports, and the self-efficacy of junior high school students in Tainan City, and to investigate the differences and the influences of those of junior h...

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Bibliographic Details
Main Authors: Yang, Ya-Hao, 楊雅好
Other Authors: Huang, Chi-Ming
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/yr34yz