Apply Hybrid Machine Learning Algorithms for Consumer Churn Forecast — A Case of Automotive Industry
碩士 === 輔仁大學 === 資訊管理學系碩士在職專班 === 107 === This study is based on the fact that automotive products are high-priced and long-term durable goods, which will reduce customer churn by understanding and understanding customer consumption behavior, thereby improving customer relationships and car sales pro...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/pt236m |