Exploring the Influences of Expectation Disconfirmation of Outpatient Medical Service Quality to Patient Loyalty: The Moderating Effects of Hospital Image
碩士 === 弘光科技大學 === 健康事業管理研究所 === 107 === The quality of medical services is one of the factors that people take into consideration when seeking medical treatment. High quality medical services not only attract patients, but also help to win patient loyalty. Moreover, the image of hospitals may affect...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/dbrb79 |