The Study of Visitors Experience and Behavioral Tendency for Pingxi Sky Lantern Festival
碩士 === 龍華科技大學 === 應用外語系國際觀光與會展碩士班 === 107 === In recent years, the government in Taiwan has organized many events to promote festival tourism and to enhance international visibility of Taiwan’s tourism industry. This quantitative study focuses on the Pingxi Sky Lantern Festival and aims to expl...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2019
|
Online Access: | http://ndltd.ncl.edu.tw/handle/jz29k4 |