The Study of Visitors Experience and Behavioral Tendency for Pingxi Sky Lantern Festival

碩士 === 龍華科技大學 === 應用外語系國際觀光與會展碩士班 === 107 === In recent years, the government in Taiwan has organized many events to promote festival tourism and to enhance international visibility of Taiwan’s tourism industry. This quantitative study focuses on the Pingxi Sky Lantern Festival and aims to expl...

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Bibliographic Details
Main Authors: HUANG, SHU-CHING, 黃淑清
Other Authors: KUO, KWAN-NIN
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/jz29k4