A Study of Relationship between Corporate Image, Customer Satisfaction, and Loyalty: A Case of Shin Kong Mitsukoshi in Taichung
碩士 === 嶺東科技大學 === 國際企業系碩士班 === 107 === This study aims to explore the relationships between corporate image, consumer satisfaction and loyalty among the consumers for Shin Kong Mitsukoshi in Taichung. Data are from the consumers in Taichung. The methods include reliability analysis, description stat...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/x8eupp |