The Effect of Internal Marketing on Adaptive Selling and Job Satisfaction: An Empirical Study of the Insurance Industry in Taiwan

碩士 === 嶺東科技大學 === 企業管理系碩士班 === 107 === Past studies of marketing and sales management has suggested that if salespersons can successfully perform adaptive selling, they will increase their outcome performance. Therefore, how to improve the ability and willingness of salespersons to perform adaptive...

Full description

Bibliographic Details
Main Authors: LIU,PIN-TING, 劉品葶
Other Authors: YANG,SHU-MI
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/9r83e7