The Application of Kano Modeling in Service Quality ofAirline

碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 107 === This study uses the SERVQUAL and Kano model to explore the quality issue in airlines. The results reveal that qualities of airline in this sector that were perceived as most important were as follows: ‘Airline cabins have more audio-visual entertainment optio...

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Bibliographic Details
Main Authors: HUNG, CHIA-PING, 洪嘉萍
Other Authors: FANG,YEN-PO
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/9gmmn9