Research on Experiential Marketing of National Defense Intellectual Travel- An example of Air Force Hsinchu Base
碩士 === 明新科技大學 === 管理研究所碩士在職專班 === 107 === In order to build up experience model of military camp opening activities, this study attempts to explore the relationships among experiential marketing, flow experience and satisfaction in camp opening activities. The study expects that the results can prom...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/u9x9rx |