Research on the effect of humor in product placement - Take an online program as an example

碩士 === 國立政治大學 === 傳播學院傳播碩士學位學程 === 107

Bibliographic Details
Main Authors: Yu, Qiu-Yan, 俞秋豔
Other Authors: 林芝璇
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/3p8r5u