Using Data Mining Techniques to Design a Customized Travel Experience – An Example Based on the Inbound Visitors

碩士 === 國立中興大學 === 企業管理學系所 === 107 === The dataset used in this study is the “Survey of Visitors Expenditure and Trends in Taiwan” from the Tourism Bureau of the Ministry of Communications from 2014 to 2017. The growth of international passengers and the diversification of information channels in the...

Full description

Bibliographic Details
Main Authors: Jian-Yu Chen, 陳建宇
Other Authors: 林金賢
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/p42999