From Online Visit to Offline In-Store Shopping - The Case of Smartphone Purchasing in Thailand
碩士 === 國立勤益科技大學 === 企業管理系 === 107 === The purpose of this research is a study regarding variables which influence online visit intention and then turn to offline store purchase intention in case of the smartphone buying in Thailand. The relationships between variables on the framework of this study...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/vmb5h6 |