The Customer Retention Research of Interactive Relationship of Return on B2C Platform
碩士 === 國立勤益科技大學 === 流通管理系 === 107 === Owing to Internet, new technological and communication technology advances, E-Commerce has gained popularity.B2C platform leading the online shopping market in Taiwan. However, Customer loss due to competition or service failure. The purpose of this study explor...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/k65hv7 |