The Influence of Perceived Value and Perceived Risk on Purchase Intentions for Mobile Coupons
碩士 === 國立成功大學 === 企業管理學系 === 107 === Thesis title: The Influence of Perceived Value and Perceived Risk on Purchase Intentions for Mobile Coupons Author’s name: Yi Syuan Li Advisor’s name: Huei Ting Tsai Department and college: Business Administration Department, National Cheng Kung University...
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/2969r5 |