Exploring the Impacts of Customer Relationship and Service Quality on Customer Loyalty - Customer Satisfaction as a Mediation
碩士 === 國立成功大學 === 企業管理學系碩士在職專班 === 107 === This study uses the Taiwanese customers of F Company as its research object to explore the relationship between customer relationship, service quality, customer satisfaction, and customer loyalty. Using Factor Analysis, Regression Analysis, and Analysis of...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/dy925f |