A success story of an e-commerce startup: A case study of Tokopedia, the largest online marketplace in Indonesia

碩士 === 國立交通大學 === 企業管理碩士學程 === 107 === E-commerce is one of the fastest growing sectors which started through disruption of the offline market in the developed countries, United States and Europe, through Amazon and China started through Alibaba when the rest of the developing countries are still mi...

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Bibliographic Details
Main Authors: Kelly Santoso Anggani, 洪桂蓉
Other Authors: Liu, James
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/2cvzq7