The Relationship Among Policy Marketing Tools, Sports Hot Zone Image and Behavioral Intentions – A Study of Taichung Sports Hot Zone
碩士 === 國立彰化師範大學 === 運動學系 === 107 === In order to build a healthy sports city and enhance people's regular exercise habits, creating a friendly and good sports environment has become one of the important policies of the Taichung City Government. In 2016, the Taichung City Government implemented...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ynbe89 |