Research on the Management of Puli Township Library--The Perspective of Policy Marketing
碩士 === 南華大學 === 國際事務與企業學系公共政策研究碩士班 === 107 === Since Kotler & Levy proposed an expanded marketing concept, marketing strategies are no longer patents for for-profit companies, and public organizations and non-profit organizations have begun to apply marketing theory to the promotion of public...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/et4573 |