A Study of the Factors Affecting on Customers Purchase Intention--A Case of Wooden Chair

碩士 === 南華大學 === 產品與室內設計學系 === 107 ===   The purpose of this study is to explore the function, shape, material, and other factors of a bench that may affect the degree of a consumers willingness to purchase. Using the questionnaire survey method, the questionnaire "Influencing the willingness to...

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Bibliographic Details
Main Authors: MAO, HSIU-LING, 毛秀玲
Other Authors: CHENG, SHEN-FU
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/7suru3