The Effects of Rewards Program of Convenience Store on Consumers' Switching Intention
碩士 === 國立高雄師範大學 === 事業經營學系 === 107 === There are many promotions which are conducted by switching gifts by points in life. Whether it is a department store, a large-scale retail store, a community super market or a convenience store, they all take actions one wave after another. Especially that beca...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7qr7t8 |