The Influence of eWOM on Using Booking Website
碩士 === 國立高雄科技大學 === 資訊管理系 === 107 === With the innovation of information technology and the rapid development of e-commerce greatly changes the business model of the tourism industry. Web‐based technologies have created numerous opportunities for eWOM communication, this phenomenon impacts online re...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/zaawp2 |