Exploring the Influence of Internet Celebrity Credibility with Theory of Reasoned Action : Taking 「Li Ke Tai Tai」 as an Example
碩士 === 國立高雄科技大學 === 資訊管理系 === 107 === Today’s media, from the very beginning, the Internet Celebrity who specialize in writing articles on Yahoo Blog, E-sport player who specialize in E-sport live broadcasts, recording different types video to share lifestyle of YouTuber, the live broadcasts master...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ez63s2 |