Exploring the Relationships among Marketing Activities, Customer Stickiness and Customer Purchase Behavior:Vietnam’s Clothers Consumer as An Example

碩士 === 國立高雄科技大學 === 行銷與流通管理系 === 107 === For last decade, new sales strategies are getting more possibilities through a combination of marketing, service and technology. In Vietnam, which is a new growing market, it is a place in Asia into which hot money is continuously invested. In that Vietnam it...

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Bibliographic Details
Main Authors: Nguyen thi bich nga, 阮氏碧娥
Other Authors: CHAO,PEI
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/979r6g