Research of Mobile Purchase Intention on Social Media

碩士 === 國立高雄科技大學 === 行銷與流通管理系 === 107 === Due to the rapid changes in technology and the advent of the Web 2.0, mobile devices such as smart phones have become inseparable from the daily life. Furthermore, the emergence of various social media on the Internet has become commonplace through online...

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Bibliographic Details
Main Authors: CHANG, CHENG-CHIA, 張朕嘉
Other Authors: WU, SHIH-HAO
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/eyy595