The Influence of Owner-Pet Emotional Attachment on Consumer Behavior- by using pets as an example

碩士 === 國立高雄科技大學 === 行銷與流通管理系 === 107 === In this study, the dog owner was the research object. In a pre-questionnaire, 84 forms were collected, 17 of which questions 16 and 30 were reversed and therefore invalidated. Only 67 forms were valid. In the complete proceeding questionnaire, FB and LINE col...

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Bibliographic Details
Main Authors: DAI,CHENG-LI, 戴呈吏
Other Authors: SYU,YING-JIE
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/w9hq33