Social Exclusion Enhances Self-Improvement Consumption? Influences of Implicit Self-Theory and Self-Construal
碩士 === 國立中山大學 === 企業管理學系研究所 === 107 === Social exclusion is a common but threatening experience of being rejected, isolated or having a friendship or romantic relationship end. Previous research suggest that social exclusion influences subsequent consumer behavior. Observations across various indust...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92du7f |