Rebranding Fine-Dining Restaurant through Value Delivery

碩士 === 國立中山大學 === 管理學院高階經營碩士學程在職專班 === 107 === The withdraw of Kaohsiung economy results in the economic stagnation of restaurant business. However, according to the population of Kaohsiung city, there should be space for fine dining market. We conduct some methodology to rebrand a local restaurant...

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Bibliographic Details
Main Authors: Chieh-Yu Chen, 陳介宇
Other Authors: Cher-Min Fong
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/qw9gdg