A Use of the "Sajiao" Strategy by Female TV Journalists in Interactions with Male News Sources
碩士 === 國立中山大學 === 行銷傳播管理研究所 === 107 === This study explored the performance of sajiao (i.e., a babyish form of persuasion) and exhibition of femininity as a news interview strategy for female journalists in Taiwan when interacting with male sources, with the aim of interpreting the conflict between...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/bbax93 |