Factors Affecting Online Shopping Behavior of Consumers in Vietnam

碩士 === 國立臺中教育大學 === 國際經營管理碩士學位學程(IMBA) === 107 === This study was conducted with the aim to identify the factors affecting the online shopping behavior of Vietnamese consumers, thus providing recommendations and solutions to the e-businesses to meet the needs of consumers. The research includes two...

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Bibliographic Details
Main Authors: NGUYEN THI THANH MAI, 阮氏清梅
Other Authors: LAI, CHIH-SUNG
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/uy4zn6