The Effects of AI Dialogue Mobile Banking Value Management on Bank Customer Relations Use Intention: A Perspective of H Bank
碩士 === 國立臺南大學 === 經營與管理高階經營碩士在職專班(EMBA) === 107 === As the development of Fintech Bank4.0, the financial consumption behavior pattern is changing and universalize. This study investigated how to use the new service of AI-Dialogue Mobile Bank to effect customer using intention, and promote different...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
|
Online Access: | http://ndltd.ncl.edu.tw/handle/jk2eq4 |