The Study of Golden Horse Fantastic Film Festival- From the Perspecture of Brand Equity
碩士 === 國立臺北教育大學 === 文化創意產業經營學系 === 107 === In the film festivals with different themes in Taiwan, how to use the existing resources to attract audience support, give the audience a clear and significant image of the exhibition, and at the same time be separated from other film festivals? The key is...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/5452v7 |