Combining TAM and TPB to analyze the acceptance of mobile services by senior citizens

碩士 === 國立臺中科技大學 === 流通管理系碩士班 === 107 === Facing the aging society of the 21st century, related products and services of the seniors’ economy have emerged. The Industrial Technology Research Institute also pointed out that Taiwan’s commercial possibilities will reach NT$35,373.7 billion in 2025. It...

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Bibliographic Details
Main Authors: Jia-Ying Yu, 余佳縈
Other Authors: 劉彩霈
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/sw7bys