A Study of Relationship among Leisure Agriculture Support and Experiential Value from Experiential  Marketing Viewponit:The Case of Guanshan Town Farmer’s Association Tourist Service Center

碩士 === 國立臺東大學 === 進修部休閒事業管理組碩(夜間) === 106 === Nowadays, Taiwanese people’s travel habits has shifted onto embracing leisure agriculture away from concrete jungle.But there are not much researches regarding experiential marketing toward experiential value support in the field of leisure agriculture....

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Bibliographic Details
Main Authors: Shen,Hui-Yu, 沈卉妤
Other Authors: Chang,Kai-Chih
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/jwy9g3