Development Strategy of New Retail for FamilyMart: Study of Community e-Commerce
碩士 === 國立臺灣大學 === 國際企業學研究所 === 107 === New retail and customer orientation has always been the two topic of concern in traditional retail industry in recent years. Taking FamilyMart as the research object, this study summarizes the process of transforming the traditional retail industry into new ret...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/annt69 |