A Case Study on China Market Strategies for a Designer Fashion Brand
碩士 === 國立臺灣大學 === 臺大-復旦EMBA境外專班 === 107 === Luxury goods surfaced in the 15th century, when only the aristocrats could afford the purchase, and the main purpose is to show off. In the 1760s, the first industrial revolution improved society’s overall productivity, and came with it the expansion of co...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/wts6vc |