Investigating the Relationship between Service Quality, Customer Satisfaction and Loyalty in Self-Paid Health Examination: An application of SERVQUAL and Kano Model

碩士 === 國立臺灣大學 === 健康政策與管理研究所 === 107 === Background: Nowadays many people pay more attention to self-paid health examinations and the health examination business expanded in recent years. In the competitive market, the key factors of improving satisfaction and service quality have become critical fo...

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Bibliographic Details
Main Authors: Yi-Ping Lin, 林苡平
Other Authors: Kuo-Piao Chung
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/aq9rud