he Process of Creating Competitive Advantage for OTT Startup: The Resource Orchestration Perspective

碩士 === 國立臺灣科技大學 === 科技管理所 === 107 === Digital Convergence has changed people's viewing behavior. People can enjoy OTT services at any time with phones, tablets, computers or digital TVs. According to PwC Taiwan’s 2018 report, OTT (Over The Top) is high potential benefit industry in the next fiv...

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Bibliographic Details
Main Authors: JUI-HUNG LIN, 林瑞泓
Other Authors: Ching-Yan Wu
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/d48yhh