Success factors for digital nudging: Evidence from a lab experiment
碩士 === 國立臺灣科技大學 === 資訊管理系 === 107 === Individuals make increasingly more decisions online through screens on websites and mobile applications. These decisions are influenced by the environment in which they are presented since there is no perfectly neutral way of arranging options. In this context,...
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| Format: | Others |
| Language: | en_US |
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2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/xtxd4p |