The Influence of Souvenir Food Packaging on Consumer Perceived Value
碩士 === 國立臺灣科技大學 === 設計系 === 107 === The development of society has transformed the meaning of souvenirs from emotional communication to commercial marketing and makes it more diversified. Nowadays there are many different food souvenirs and the operators need to understand more on consumer perceptio...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/xr2kj9 |