The Emotional Relationship Between Color Schemes and Fragrances

碩士 === 國立臺灣科技大學 === 設計系 === 107 === In the contemporary society of emotional consumption, understanding consumer emotion and underlying reasons could help designers to establish emotional communication between brands, products and consumers. Colors and odors have deep connections with emotions. It i...

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Bibliographic Details
Main Authors: Li-Jung Wang, 王儷蓉
Other Authors: Chih-Hsiang Ko
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/8sn9xd