The Association between Brand Image and Purchase Intention of Organic Foods: Convenience as the Moderator
碩士 === 中國文化大學 === 企業實務管理數位碩士在職專班 === 107 === Due to food safety problems, natural organic food has become popular. There were various organic food channels emerged in recent years, representing that diet health has become an important issue. Thus, the purpose of this study was to examine the effec...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/bfzpz9 |