Exploring Customer Preference by Web Mining

碩士 === 東吳大學 === 資訊管理學系 === 107 === As e-commerce platform has continuously flourished, many users shopping on the e-commerce platform, and it brings large economic benefits. Nevertheless, those companies can’t achieve the desired result with their marketing decisions. Consequently, the demand to und...

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Bibliographic Details
Main Authors: CHAO, PO-CHUAN, 趙博荃
Other Authors: CHENG, LI-CHEN
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/vpz5cs

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